I already know what you're thinking.
"I've tried this before. Ran follower ads. Got a bunch of low-quality leads who never bought anything. Wasted money. Felt like an idiot."
I've heard this a hundred times.
The truth is, most people teaching this strategy are teaching a broken version of it.
They tell you to run ads to your profile, post some content, and hope people DM you.
That's not a system. That's a lottery ticket.
The Lead Acquisition Matrix is different because it's not about getting leads. It's about getting buyers.
See, there are three pieces that have to work together for this to actually convert:
Piece 1: Ads that attract the right people, not just anyone with a pulse and an internet connection.
Piece 2: Content that pre-sells before they ever message you, so by the time they reach out, they've already decided they want to work with you.
Piece 3: A conversion system that turns followers into paying clients automatically, without you chasing anyone in the DMs.
Most people run ads without fixing their content. Or they post great content but have no system to convert. Or they get leads but have no clue how to close them without being pushy.
That's why it didn't work before.
The Lead Acquisition Matrix installs all three pieces together so they work as one machine.
That's the difference. And that's why this works when everything else has failed you.


Here's what happens when you click the button:
You get instant access to the complete system
You book your 1:1 Clarity Call with me
Your first ads go live within 7 days
Leads start flowing while you sleep
We map out your 90-day roadmap to 5-10 buyers per week
NO CONTRACTS - CANCEL ANYTIME

Everyone else teaches you to run ads and pray. The Lead Acquisition Matrix is built differently.
We don't run ads that attract anyone with a heartbeat. We run ads specifically designed to attract people who are ready to invest in themselves.
The targeting is specific. The messaging is intentional. The result is a feed full of qualified prospects who actually have money and motivation to buy.
No more broke leads. No more tire-kickers. No more "I'll think about it."
Your content does the selling for you before anyone ever sends you a message.
Every post builds trust. Every story demonstrates authority. Every piece of content moves them closer to "when do I start?" instead of "tell me more."
By the time they reach out, they're not asking if you can help them. They're asking how to pay you.
This isn't about spending hours in the DMs convincing people.
The system is designed to take someone from "who is this guy?" to "take my money" without you manually pushing anyone through.
You wake up. You check your phone. You see DMs from qualified prospects asking how they can work with you.
Not tire-kickers. Not freebie-seekers. People who've already consumed your content, seen your results, and decided they want in.
That's the machine.





Yeah. Because most ad strategies attract the wrong people.
They target anyone who's "interested in fitness" and wonder why the leads are garbage. They run generic ads with generic messaging and attract generic people who were never going to buy.
The Lead Acquisition Matrix is built around attracting buyers, not browsers.
The targeting is specific. The content is designed to repel freebie-seekers. The system pre-qualifies people before they ever reach out to you.
By the time someone messages you, they've already:
→ Seen your ads multiple times
→ Consumed your content
→ Checked out your results
→ Decided they want to work with you
You're not convincing anyone. You're not overcoming objections. You're not chasing people who ghost you.
You're simply enrolling people who already made up their mind.
That's why the leads convert. Because they were never "leads" in the first place.
They were buyers waiting for the right moment to reach out.
Sup, I'm Josh Bowers.
I've been in the online fitness game since 2016, back when everyone was still arguing about whether online coaching was even a real thing.
My first business, The Bikini Body Project, hit 100 active clients and generated over $500K in revenue. My second business, The Freedom Coach Formula, crossed $1M in sales and is still growing.
Here's the thing though: I built both from Bali. 4 hours a day. No team. No dancing on reels like a clown hoping the algorithm blesses me. No chasing strangers in DMs like a desperate ex.
Just a simple system that brings qualified buyers in every single day whether I post or not.
While other coaches are glued to their phones refreshing their insights every 5 minutes, I'm getting a lift in, grabbing lunch with my girlfriend, or doing literally anything other than being a slave to Instagram.
I've helped over 300 online fitness coaches install this same system and scale to consistent $30K+ months.
And I'm not talking about people who had it easy. I'm talking about coaches who tried other programs, burned money on ads that didn't work, got trash leads, and were ready to give up on paid traffic entirely.
They installed the Lead Acquisition Matrix. It worked.
Now I'm giving you the entire thing for a $7 trial.
Not because I'm desperate. Because I know once you see this working, you'll never want to turn it off.




Sup, I'm Josh Bowers.
I've been in the online fitness game since 2016, back when everyone was still arguing about whether online coaching was even a real thing.
My first business, The Bikini Body Project, hit 100 active clients and generated over $500K in revenue. My second business, The Freedom Coach Formula, crossed $1M in sales and is still growing.
Here's the thing though: I built both from Bali. 4 hours a day. No team. No dancing on reels like a clown hoping the algorithm blesses me. No chasing strangers in DMs like a desperate ex.
Just a simple system that brings qualified buyers in every single day whether I post or not.
While other coaches are glued to their phones refreshing their insights every 5 minutes, I'm getting a lift in, grabbing lunch with my girlfriend, or doing literally anything other than being a slave to Instagram.
I've helped over 300 online fitness coaches install this same system and scale to consistent $30K+ months.
And I'm not talking about people who had it easy. I'm talking about coaches who tried other programs, burned money on ads that didn't work, got trash leads, and were ready to give up on paid traffic entirely.
They installed the Lead Acquisition Matrix. It worked.
Now I'm giving you the entire thing for a $7 trial.
Not because I'm desperate. Because I know once you see this working, you'll never want to turn it off.

These are real results from coaches who were skeptical, tried it anyway, and won.











The exact ad scripts, targeting breakdowns, content templates, and conversion frameworks that actually work.
Not the broken version everyone else teaches. The full system with all three pieces installed correctly.

The exact ad scripts, targeting breakdowns, content templates, and conversion frameworks that actually work. Not the broken version everyone else teaches. The full system with all three pieces installed correctly.



Not a junior coach. Not a VA. Me.
We'll audit your business, clarify your offer, and map out your 90-day roadmap to consistent $30K months. You'll leave knowing exactly what to do and in what order.

Not a junior coach. Not a VA. Me. We'll audit your business, clarify your offer, and map out your 90-day roadmap to consistent $30K months. You'll leave knowing exactly what to do and in what order.



Text me anytime. Get answers in minutes, not days.
Ad creative feedback. Campaign troubleshooting. DM script reviews. I'm in the trenches with you, not hiding behind a support ticket system.

Text me anytime. Get answers in minutes, not days. Ad creative feedback. Campaign troubleshooting. DM script reviews. I'm in the trenches with you, not hiding behind a support ticket system.



Every week we jump on together and I review your ads, content, and numbers in real time.
We identify bottlenecks, fix what's broken, and keep you moving forward. All calls are recorded if you can't make it live.

Every week we jump on together and I review your ads, content, and numbers in real time. We identify bottlenecks, fix what's broken, and keep you moving forward. All calls are recorded if you can't make it live.



Connect with other online fitness coaches who are building the same thing.
Share wins. Get feedback. Stay accountable.
No tire-kickers allowed.

Connect with other online fitness coaches who are building the same thing. Share wins. Get feedback. Stay accountable. No tire-kickers allowed.



Write high-converting ad scripts in minutes. Input your niche and offer, get proven frameworks that generate buyers, not just leads.


Write high-converting ad scripts in minutes without staring at blank screens or endlessly prompting ChatGPT. Input your niche and offer, get proven frameworks that generate leads. Get your first campaigns live in days, not weeks.


Craft Instagram story sequences that turn cold traffic into warm leads asking "how do I get started?"
Input your niche and offer, get frameworks that convert the second your ads go live.


Craft Instagram story sequences that turn cold traffic into warm leads asking "how do I get started?" Input your niche and offer, get proven frameworks. Your profile converts the second your ads go live.

Let me be real with you.
I'm pretty "masterminded out."
Most gurus want to get you in the door with a low-ticket offer, then dangle the "real program" in front of you for another $10K-$25K.
That's not how this works.
There is no hidden tier. No secret program. No bait and switch.
This $7 trial gets you everything:
→ The complete Lead Acquisition Matrix system (the version that actually works)
→ Direct WhatsApp access to me personally
→ Live coaching calls twice a week
→ All the frameworks and templates you need to launch
I don't have a team. I don't have VAs. I don't have junior coaches.
It's literally just me running this entire thing.
So when you text me on WhatsApp, I'm the one who replies.
When you show up to the live calls, I'm the one coaching you.
When you need help, I'm the one helping you.
That's why this works when everything else has failed you.


I'm not asking you to trust me. I'm asking you to test me.
Start the $7 trial. Get inside. Book your Clarity Call. Launch your first ads.
If by day 7 you don't see why so many coaches never want to turn this off, cancel with one click.
No questions. No guilt. No hassle.
You can even keep the AI tools.
I don't need contracts or scarcity tricks.
Results are the only reason people stay.
And that's exactly how it should be.

You spend $30/day on ads.
The Lead Acquisition Matrix brings you 5-10 buyers per week.
Not leads. Buyers.
Let's say you close 5 of them at $2,000 each.
That's $10,000 added to your business in one week.
From $30/day in ad spend.
Now imagine what happens when you run this for 30 days. 60 days. 90 days.
This is what happens when you stop chasing leads and start attracting buyers.
And it all starts with a $7 trial.

This Is NOT For Dabblers, Browsers, Or "Maybe One Day" Coaches
If you're joining "just to look around," don't.
If you've already decided ads don't work for you without actually installing the full system correctly, this isn't for you.
If commitment isn't your thing, keep scrolling.
The Lead Acquisition Matrix is for operators. Coaches who are ready to install a real system and execute on it, not people looking for another thing to try and abandon.
I want members who show up, implement, and actually want to win.
If that's you, start the trial.
If not, leave this page and save us both the time.

Option 1: Close this page, keep doing what you've been doing, and keep getting the same results. Keep blaming ads. Keep thinking the strategy doesn't work. Keep watching other coaches pass you.
Option 2: Start the $7 trial, install the full Lead Acquisition Matrix with all three pieces working together, and finally see what this strategy looks like when it's done right.
You've tried the broken version. It didn't work.
This is the version that does.
The choice is yours.

Need Help? [email protected]
A: It's the complete 3-part system I used to scale two online coaching businesses past $40K/month. Ads, content, and conversion working together as one machine. Not the broken version everyone else teaches. The full system that actually converts.
A: Most people run ads without the other two pieces (content and conversion). They get eyeballs but no buyers. The Lead Acquisition Matrix installs all three pieces together so the entire system converts, not just the ads. That's why it works when other approaches fail.
A: Online fitness coaches doing $5K-$15K/month who have proven they can get clients and deliver results, but are maxed out on organic and don't have a systematic way to scale. If you haven't signed your first client yet, this isn't for you.
A: Yes. I run this personally. No team, no VAs, no junior coaches. You get direct WhatsApp access to me, 2x weekly live calls, and a 1:1 Clarity Call when you join.
A: If you show up and execute, you'll have your first ads live within 7 days and start seeing buyers within the first two weeks. Most coaches who implement this properly are cash-flow positive within 30-90 days.
A: The 7-day trial is your refund policy. Experience the full program for a week. If it's not for you, cancel before day 8. No questions asked.

This site is not a part of the Facebook™ website or Facebook™ Inc.
Additionally, this site is NOT endorsed by Facebook™ in any way. Facebook™ is a trademark of Facebook™, Inc.
© 2026 Josh Bowers - All Rights Reserved